Qualify & reach out to B2B leads with Groq AI, Apollo, Gmail & Sheets
This automated pipeline streamlines your sales funnel by instantly identifying and engaging high-value B2B prospects. It uses Groq AI to evaluate lead quality from form submissions and Apollo.io for enrichment, ensuring only the best contacts receive personalized Gmail outreach. Finally, all activity is neatly organized in Google Sheets for easy tracking and follow-up.
Run this with your team's AIWhat This Recipe Does
The B2B AI Leads Automation transforms how sales teams capture and qualify potential clients. Instead of manually sorting through form submissions, this automation uses AI to instantly evaluate lead quality and prioritize high-value opportunities. When a prospect submits a form, the system automatically researches the company, cross-references data against your existing Google Sheets records, and determines the best course of action based on custom business logic. High-priority leads trigger immediate notifications or direct email outreach via Gmail, while all data is logged systematically for long-term tracking. This ensures your sales representatives focus their energy on prospects most likely to convert, reducing response times from hours to seconds. By automating the initial vetting process, you eliminate manual data entry errors and ensure that no qualified lead ever falls through the cracks, directly increasing your pipeline velocity and conversion rates.
What your team gets
Forms and dashboards, so it is not a script only one person understands
Runs on your schedule in the cloud, so it does not stop when a laptop closes
Endpoints, so the rest of your stack can trigger the same work
Jotform, BigMailer, Google Sheets, Http connected for the team, not per person
How It Works
- 1
Open the recipe and connect your accounts
Connect Jotform and BigMailer once, in your team cloud, and nobody has to do it again on their own machine
- 2
Tell your own agent what is different about your process
Claude, ChatGPT, Cursor, whichever your team already uses. It adapts the recipe to how you actually work
- 3
Run it, then leave it running
It lives in your team cloud, so it keeps going after you close the laptop and every teammate's AI can use it
Who Uses This
- Sales development teams looking to automate lead qualification and prioritize high-intent B2B prospects.
- Marketing agencies needing to instantly sync web form submissions with central tracking sheets and email follow-up sequences.
- SaaS companies wanting to use AI to research and categorize inbound trial signups before they reach a human representative.
Frequently Asked Questions
Do I need to manually enter data into the Google Sheet?
No, the automation handles all data entry. It checks for existing records to prevent duplicates and creates new entries for every qualified lead automatically.
Can I change the criteria for what is considered a high-priority lead?
Yes, you can easily adjust the logic within the workflow to match your specific lead scoring model or business requirements.
Does this require a specific type of web form?
This automation uses a built-in form trigger, but it can be adapted to work with any webhooks or external form providers you currently use.
What happens after a lead is qualified by the AI?
The system can instantly send a personalized email via Gmail, update your database, and notify your team so they can take immediate action.
Coming from n8n?
This recipe uses nodes like FormTrigger, HttpRequest, Langchain.agent, GmailTool and 6 more. On Runwork, you don't need to learn n8n's workflow syntax. Describe what you want to your own AI agent in plain English.
Based on n8n community workflow. View original
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Run this with the AI your team already uses
Your agent adapts it, your team cloud keeps it running, and everyone's AI can find it.
Open this recipe in Runwork