Automate Google Ads search term analysis with Gemini AI and send to Slack
This intelligent workflow bridges Google Ads and Slack by using Gemini AI to audit search term performance and identify budget-draining keywords. It automatically generates actionable insights on wasted spend and potential opportunities, delivering them directly to your team for review. Streamline your PPC management by approving negative keyword updates through interactive Slack buttons, ensuring your ad budget is always optimized.
Run this with your team's AIWhat This Recipe Does
Managing Google Ads search terms is a tedious but necessary task to ensure your budget is not wasted on irrelevant traffic. This automation eliminates the manual labor of exporting reports and scanning spreadsheets. By pulling search term data directly from Google Ads and processing it through a series of intelligent filters, the workflow identifies high-performing queries and problematic terms that should be excluded. Instead of logging into the Google Ads dashboard daily, your team receives a concise summary of actionable insights directly in Slack. This allows marketing managers to make rapid adjustments to bidding strategies and keyword lists, ensuring that every dollar spent is optimized for conversion. By bridging the gap between raw data and team communication, this tool transforms complex advertising metrics into clear, executive-level updates that drive better decision-making and higher return on ad spend.
What your team gets
Forms and dashboards, so it is not a script only one person understands
Runs on your schedule in the cloud, so it does not stop when a laptop closes
Endpoints, so the rest of your stack can trigger the same work
Bot for Slack, Google Ads connected for the team, not per person
How It Works
- 1
Open the recipe and connect your accounts
Connect Bot for Slack and Google Ads once, in your team cloud, and nobody has to do it again on their own machine
- 2
Tell your own agent what is different about your process
Claude, ChatGPT, Cursor, whichever your team already uses. It adapts the recipe to how you actually work
- 3
Run it, then leave it running
It lives in your team cloud, so it keeps going after you close the laptop and every teammate's AI can use it
Who Uses This
- PPC Managers use this to identify negative keywords daily without manually digging through Google Ads reports.
- Marketing Agencies use this to provide real-time performance transparency to clients via shared Slack channels.
- E-commerce owners use this to discover new high-converting search trends to expand their existing keyword lists.
Frequently Asked Questions
Do I need technical skills to run this analysis?
No. Once you connect your Google Ads and Slack accounts, the automation handles the complex data extraction and processing for you.
Can I choose which Slack channel receives the reports?
Yes, you can configure the automation to send insights to any specific public or private Slack channel.
Does this work for multiple Google Ads accounts?
The automation can be targeted toward specific accounts or campaigns, making it suitable for users managing multiple brands.
How often can I run this search term analysis?
You can trigger the analysis manually whenever you need an update, or schedule it to run at specific intervals to maintain constant oversight.
Coming from n8n?
This recipe uses nodes like ManualTrigger, Slack, Langchain.chainLlm, Langchain.lmChatGoogleGemini and 10 more. On Runwork, you don't need to learn n8n's workflow syntax. Describe what you want to your own AI agent in plain English.
Based on n8n community workflow. View original
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Run this with the AI your team already uses
Your agent adapts it, your team cloud keeps it running, and everyone's AI can find it.
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