Runwork
All Use Cases

Runwork for Marketing Teams

Create campaign dashboards, content tools, and analytics apps in minutes

Marketing teams juggle campaigns, content, analytics, and endless coordination. Runwork helps you build custom tools that bring all your data together and automate the repetitive work. So you can focus on creative strategy.

The Challenge

  • Campaign data scattered across multiple platforms
  • Manual reporting from different analytics tools
  • Content calendars that don't integrate with workflows
  • Difficulty tracking campaign performance in real-time
  • Time wasted on repetitive coordination tasks

The Runwork Solution

  • Unified dashboards pulling from all your marketing tools
  • Automated reporting with scheduled distribution
  • Connected content calendars with approval workflows
  • Real-time campaign performance with instant alerts
  • Automated task assignment and status updates

What You Can Build

Campaign Dashboard

Track all campaigns across channels with unified metrics from Google Ads, Meta, and more.

Content Calendar

Plan, schedule, and track content with integrated approval workflows and publishing.

Lead Scoring App

Score and route leads based on custom criteria with HubSpot or Salesforce sync.

Brand Asset Manager

Organize brand assets, track usage rights, and share with stakeholders.

Event Tracker

Manage events, track registrations, send reminders, and measure attendance.

Competitor Monitor

Track competitor activities, aggregate mentions, and share insights with the team.

Key Features for This Use Case

A Day in the Life

7:30 AM — Performance check. Before the team standup, you open your campaign dashboard. Yesterday's email campaign hit 34% open rate. The paid campaigns are pulling from Google Ads, Meta, and LinkedIn—all in one view. No logging into five platforms.

9:00 AM — Content review. Three blog posts need approval today. Your content calendar shows them queued with drafts attached. You review, add comments, and approve directly in the workflow. Authors get notified; the posts are scheduled to publish automatically.

11:00 AM — Lead review. Marketing qualified 47 leads overnight. Your lead scoring app ranked them based on your criteria—job title, company size, engagement history. The top 12 are already synced to Salesforce for sales follow-up via integrations.

2:00 PM — Event prep. The webinar is next week. Your event tracker shows 234 registrations. The automation sent reminder emails yesterday, and follow-up sequences are queued for post-event. You add the speaker's new slides to the asset library.

4:00 PM — Weekly report. The CMO needs performance numbers for the board. Your scheduled report already compiled the data overnight—campaign performance, channel attribution, lead gen metrics. You review for 5 minutes, add context on the Q4 push, and send.

Frequently Asked Questions

How does Runwork help marketing teams track campaign performance?
Build unified dashboards that pull data from all your marketing platforms—Google Ads, Meta, LinkedIn, email tools, and more. See campaign performance across channels in one view. Set up automated alerts for performance thresholds. Schedule weekly reports that compile automatically.
Can marketing teams build these tools without IT help?
Yes. Describe what you need—campaign dashboards, content calendars, lead scoring—and Runwork generates working applications. No coding required. Connect to your existing marketing tools through integrations. Marketing ops can build and iterate without waiting for engineering support.
How does the content calendar work with approval workflows?
Create content calendars with draft attachments and scheduled publish dates. Configure approval workflows based on content type—blog posts route to editors, social posts to brand managers. Approvers can review and approve from email or mobile. Approved content publishes automatically.
Can Runwork integrate with our marketing stack?
Yes. Runwork connects to HubSpot, Salesforce, Google Ads, Meta Ads, Mailchimp, and thousands of other tools. Pull data for unified reporting, push leads to your CRM, sync content across platforms. Build the integrations you need without custom development.

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